Crayon overview
Crayon is a competitive intelligence platform that tracks, analyzes, and translates market insights into action. The Glean Crayon connector indexes your Battlecards and Sparks, surfacing competitive positioning, objection handling, pricing data, and AI-generated analyses directly within Glean.
To connect Crayon to Glean, see Setup.
Supported objects
| Object | Description |
|---|---|
| Battlecard | Structured sales enablement document for a specific competitor, composed of content sections called Tiles. Tiles cover topics like "Why We Win", "Objection Handling", and "Pricing Comparison". |
| Spark | AI-generated competitive analysis produced from a user prompt or automated schedule. Only the last 30 days of Sparks are available via the API. |
Supported features
- Indexes all published Battlecards and associated Tiles from the authorized Crayon dashboard.
- Indexes Sparks created within the last 30 days.
- Performs incremental crawls for Battlecards using the
published_afterfilter. - Executes full crawl reconciliation to remove deleted or unpublished content.
- Surfaces competitor names as searchable facets.
Limitations
- Only the last 30 days of Sparks are available for indexing. Older Sparks are removed from Glean automatically.
- Crayon Answers (real-time Q&A) is not indexed.
Crawling strategy
| Content type | Full crawl | Incremental crawl | Notes |
|---|---|---|---|
| Battlecards | Daily | Every 5 minutes | Incremental crawls use the published_after filter. Full crawls reconcile deleted or unpublished content. |
| Sparks | Daily | No | The Crayon API only returns Sparks from the last 30 days. Older Sparks are removed from Glean during the next full crawl. |
Permissions
All indexed content is company-wide readable. There are no per-user or per-group content restrictions in Crayon. Every Glean user in the domain can see all indexed Crayon content.